Mason Schroder
Senior Product Manager
Customer-centric product builder with 7+ years in product management and digital customer success across B2B SaaS. Most recently the sole PM at Chameleon, owning the dashboard, Builder, and agentic tooling — shipping production code through AI-assisted development. I spent a decade behind a camera photographing 250+ weddings and still shoot film when I can. When I'm not in my backyard office, I'm exploring the Central Coast with my wife and our three kids.
Experience
Jul 2026
Product Lead
Chameleon
- Sole PM owning the core product experience — dashboard, Builder, and agentic tooling — for creating and measuring the impact of in-app campaigns including surveys, guided walkthroughs, tooltips, and messaging at scale
- Owned the audience side of the platform: segmentation, targeting logic, and A/B testing that let customers personalize in-app content by user behavior
- Helped drive average G2 rating up from 4.2 to 4.4 while the business grew ARR roughly 44% over the same period
- Shipped production code directly using Claude Code and Cursor agentic workflows, personally merging 2–3 pull requests per week
Apr 2025
Head of Growth
Chameleon
- Owned adoption and retention strategy for Chameleon's self-service customer segment, including email and in-app onboarding campaigns
- Promoted to Product Lead (Apr 2025) to own core platform strategy following an unexpected leadership transition
Oct 2024
Sr. Program Manager, Customer Success
Twilio Segment
- Led org-wide rollout of the Mixpanel analytics platform, defining requirements and driving adoption so the broader org had a shared source of truth for customer health
- Equipped the CSM team with targeted intervention campaigns for at-risk accounts, driving a 25% YoY improvement in intervention effectiveness and reduced churn
- Partnered with UX research and product to translate customer insight into development priorities, giving product a direct line to frontline customer signal
Apr 2023
Program Manager, Customer Success
Twilio Segment
- Developed and executed onboarding, activation, and adoption strategy for a $300M ARR customer portfolio
- Built and managed email campaigns directly in Customer.io: automation branching, subscriber tagging, and personalization logic, averaging 55% open rates
- Identified cross-functional process improvements that contributed to a 10% YoY reduction in churn
Apr 2021
Product Manager
PivotPoint Retail, Switchback
- Built and prioritized product roadmap for a B2B data-sharing platform serving independent outdoor retailers
- Led cross-functional efforts spanning UX/UI design, feature prioritization, and voice-of-customer research
- Aligned roadmap initiatives directly with customer and business objectives for the retailer network
Skills & Tools
Publishing & Content
Visual builder ownership, audience segmentation, campaign automation, personalization logic, A/B testing, on-brand messaging & craft
Product
Product strategy, roadmap prioritization, customer-centric discovery, stakeholder management, executive communication, cross-functional leadership, spec writing, user research
AI & Development
Claude Code, Cursor, agentic development workflows, AI-assisted prototyping, production code shipping, prompt engineering
Platforms & Analytics
Linear, Mixpanel, Amplitude, Segment, Customer.io, Chameleon, Figma, Zapier, HTML/CSS
Additional Experience
Mason Schroder
Owner & Designer
Digital marketing and web design for B2B and B2C brands.
The Wedding Standard
Brand Consultant & Designer
Led web platform redesign, driving a 65% increase in ARR.
Mason & Megan Photography
Owner
Built and scaled a wedding photography business, 250+ weddings shot over 10 years.
Education
B.A. Graphic Design